If mass media is media reaching a large audience (perhaps the largest audience) then what is the opposite? The theatrical performance for one for Bron on Triton? Performance for an audience of 1?
I've found myself doing a fair amount of performance or activities for audiences recently. I don't do these events to hit a mass market or get a large audience. In traditional measurements of success, popularity = success = idea validation.
But not so, necessarily.
I didn't expect Hollaback Thriller to become a traveling troupe of zombie cheerleader/bananas. But we're doing our third show this week.
Then there's my radio show. I rarely have more than 15 listeners. (I know, I can see their IP addresses.) I'm fine with that. I don't do the show to have the most listeners. Hell, it's an INTERNET radio station with no distribution to satellite or radio towers. I had a bigger audience when I did 5 second breaks at 3am in Iowa. But instead of playing the programming, now I play what I want. (Which I think is the most innovative new music out there, thank you very much gybo.org.)
I don't expect my expressions to be fit for more than a crumb-sized audience. I don't do it for the audience. I do it for the idea. To express the idea. The idea doesn't care about the audience. It wants expression. And so, I'll do my best, with even an audience of 1.
When is your next Club event? I just started listening to a bit of Mashup, and I'm willing to give it a shot =)
Posted by: Rizwan | October 17, 2006 at 05:18 PM