According to this article in Wired about Lunch 2.0!
Search company ThisNext hosted the first ever Lunch 2.0 meetup in Los Angeles on Friday. The company's Santa Monica office, built for a staff of 12, was swamped with over 80 people all stuffing their faces with free food. Los Angeles, it seems, has a strong startup community that's itching to take on the Valley.
Well, I wouldn't say take on the Valley, but I would say leverage our assets. And yeah, LA has a lot of assets - all the way from a thriving VC community, content creators, tons of ideas, great weather and beautiful (and smart) people.
We got your new gig and girlfriend down here. Not only will you blow us away with your insane coding skills, you can surf or rock climb or ski or hike, catch awesome movies @ the Arclight, pretend to care about the Hwood club scene or eat any kind of authentic ethnic food. You won't necessarily have to work on the weekends, so you'll have plenty of time to visit Fry's for your side project. You'd better move fast though, cause our housing prices are coming close to Bay Area levels.
If you need any additional convincing, just drop me line.